Marketing Executive - Rotterdam

Job description:

As Marketing Executive, you will be responsible for developing, executing, and strengthening the hotel's marketing activities across the hotel, its outlets, and the spa. You combine strategic thinking with a hands-on approach, ensuring that marketing objectives are translated into impactful campaigns and effective communications.

In this role, you will:

• Develop and execute the annual marketing strategy, including the marketing plan and budget management;

• Safeguard and strengthen the brand positioning and messaging of the hotel, its outlets, and the spa;

• Create and implement campaigns and promotional activities for the hotel, F&B outlets, spa, and packages;

• Manage and optimize content across owned and paid channels, including (micro) websites, Google Business Profile, OTAs, and our in-room guest TV communication;

• Set up, execute, and report on SEO, SEA, and digital marketing campaigns;

• Manage social media channels and create engaging, relevant content;

• Build and maintain PR, media, and influencer relationships;

• Develop partnerships with local businesses and sponsors;

• Identify commercial opportunities based on performance insights and market trends, and develop packages, campaigns, and promotions for leisure, corporate, and F&B segments;

• Coordinate marketing materials, photography, brand assets, and other collateral;

• Ensure brand consistency across all marketing and communication channels.

What We're Looking For

We're looking for a creative and entrepreneurial marketer with 2–3 years of relevant experience who enjoys taking ownership of projects and is passionate about building strong hospitality brands.

You bring:

• At least 2–3 years of experience in marketing, preferably within hospitality, lifestyle, retail, or a similar industry;

• A bachelor's degree (HBO or equivalent) in Marketing, Communications, Hospitality Management, or a related field;

• Experience with digital marketing, social media, and content management;

• A strong understanding of brand identity, storytelling, and commercial opportunities;

• Creativity and a keen eye for trends, content, and guest experience;

• Excellent organizational skills with the ability to manage multiple projects simultaneously;

• A proactive mindset and the drive to develop and implement new ideas and initiatives;

• Strong communication skills and the ability to collaborate effectively with internal teams and external partners.

You are someone who recognizes opportunities, takes initiative, and knows how to turn ideas into action. You thrive in an environment where strategy and creativity go hand in hand.

What we offer

We offer a varied and exciting marketing role within a unique hotel combination, bringing together the established strength of DoubleTree by Hilton and the creative freedom of Curio Collection by Hilton. You'll have the opportunity to make a visible impact on the growth and positioning of our brands.

In this role, you'll enjoy a high level of responsibility, the freedom to bring your own ideas to life, and the opportunity to collaborate across multiple disciplines in a dynamic hospitality environment.

In addition, we offer:

• A competitive salary based on your experience and expertise;

• 25 vacation days per year (based on a full-time contract);

• Travel allowance for commuting distances of more than 10 km;

• Hilton Go team member travel rates and 50% discount on food & beverage within the Hilton Family;

• Discounts at more than 8,000 Hilton hotels worldwide;

• Opportunities for personal development and professional growth;

• An inspiring workplace where collaboration, creativity, and exceptional guest experiences are at the heart of everything we do.

Ready to Help Shape Our Story?

Are you ready to strengthen our brands and inspire guests through distinctive marketing? We'd love to hear from you.

Apply today by clicking the application button.